Date |
Topic |
Host |
|
| May, 2010 |
From Casual Acquaintance to #1 Fan |
Hewlett-Packard |
|
September, 2009 |
Brand Management in the Social
Media Jungle |
Electronic Arts |
|
March, 2009 |
Change (Y)our World and Strengthen Your Brand |
Sun Microsystems |
|
October, 2008 |
Best Global Brands 2008 |
Interbrand |
|
May, 2008 |
Opportunities and Challenges in
Managing a Strong Brand
Architecture |
Adobe |
|
October 2007 |
Navigating Your Brand
through Mergers and Acquisitions |
Microsoft Corporation |
Summary
 |
December 2006 |
New Trends and Challenges
in Brand Management |
Yahoo! |
|
October 2005 |
Unmeasurable Aspects of
the Brand |
Intel
Part of ANA Western Region Summit |
|
February 2005 |
Measuring and
Communicating Brand Value |
Cisco Co-hosted with
ANA
|
|
October 2003 |
Choosing and Teaming with
a Branding Agency |
Symantec |
|
February 2003 |
Presentation of the
Technology Branding Report by
Socratic Technologies |
HP and Nelson and
Associates |
|
October 2002 |
CEOs Who Live the Brand
(and those who don't) |
Synopsys |
Summary
|
July 2002 |
Global Branding |
SRI |
|
March 2002 |
Branding Systems |
Adobe Software |
Summary
|
October 2001 |
Branding in Economically
Challenging Times |
Cadence Systems |
Summary
|
May 2001 |
Measuring your
Brand |
AMD |
Summary
|
February 2001 |
Organizational Branding |
Cisco Systems |
|
September 2000 |
Evolving a Brand |
3com Corporation |
Summary
|
May 2000 |
Branding and the Internet |
Compaq Corporation |
Summary
|
February 2000 |
What are the Greatest
Challenges in a Managing a
Technology Brand? |
Quantum Corporation |
Summary
|
| |
|
|
|
