TWIST YOUR BRAND, GROW YOUR BUSINESS
with Julie Cottineau, CEO and Founder of BrandTwist
303 Second Street, 9th Floor San Francisco, CA 94107
Julie Cottineau spent 5 years as the VP of Brand for Virgin in North America learning from Richard Branson and developing her own approach to growing and enlivening brands. Spend the morning learning Julie’s techniques for adding “rocket fuel” to a brand. The best-selling author of TWIST: How Fresh Perspectives Build Breakthrough Brands (Panama Press 2016), Founder & CEO of BrandTwist andBrand School, will show you how to TWIST your own business for maximum impact.
Innovation with a Brand TWIST
Fresh ideas come from looking at old problems from new perspectives. In this half-day interactive workshop you will learn how to:
- Go beyond “me-too” marketing, and break away from competition
- Make the most of every brand touch-point – large and small
- Connect with target more deeply to create loyal brand ambassadors
- Build your own personal and professional TWIST
- Walk away with tangible new ideas for your business
This hands-on, interactive session is guaranteed to stimulate your thinking, introduce you to valuable business connections and be a lot of FUN!